Research Model Review.
> Remember we aren't being fed here, this is a suggestion: something to take forward (try tackling it visually)
> Our project briefs are currently too vague.
> We don't yet know the "why", let alone ready for the "so what"
> Because we don't know fully what we're talking about
> FORGET the model if it helps to do so, just get your teeth into it.
> This is still a trust exercise: we are being given pieces of the puzzle.